mark trends

“Struggling with Slow Sales? How to Focus on Bestsellers and Find Loyal Customers” | Coaching Session

Feeling stuck with slow sales and an unfocused product line? In this encore coaching session, we revisit a powerful conversation with Ashleigh, the founder of Teal Meal, who came to us unsure how to grow her sustainable, toxic-free baby product business. Tune in as we unpack the strategies to identify her bestsellers, simplify her offerings, and refine her messaging to truly connect with her ideal customers. Whether you’re struggling with low sales or wondering where to focus next, this episode is packed with actionable advice to help you gain clarity and build real momentum in your business.

What the Trump Tariffs Mean for Small Physical Product-Based Business (And How to Pivot)

Worried about how global tariffs might impact your product-based business? In this episode, I break down what the proposed Trump tariffs could mean for your small business, especially if you're sourcing overseas. This isn’t about fear—it’s about strategy. I’ll walk you through actionable pivots and the powerful advantage small businesses have in times of uncertainty.

"I Thought I Wanted Amazon… But Here's What I Really Need for my physical product business” | Coaching Session

What if the growth you’re chasing isn’t about adding more—but choosing better? In this heartfelt coaching episode, I work with my Inner Circle Mastermind client Asli Wade, an Etsy veteran and founder of Boutique Butterlu, known for her custom picture frames and meaningful gifts. She came in wondering if Amazon was her next move—but what we uncovered was something deeper. If you’ve ever felt pulled in multiple directions or unsure of your next step, this conversation will help you find clarity and reconnect with what lights you up.

What We’re Getting Wrong About Customers (And What to Do Instead)

Still guessing what your customers want? In this episode, I reveal the biggest mistake product-based business owners make—misunderstanding their customer—and how to shift into a customer-centered business that builds connection, increases sales, and creates long-term growth.

"Help! I Can’t Run Ads — How Do I Grow My Product-Based Business?" | Coaching Session | Coaching Session

Can’t run ads for your product-based business? You’re not alone. In this coaching call, I sit down with Dr. Angie Krause, a holistic veterinarian and founder of Boulder Holistic Vet, who’s navigating business growth without access to traditional paid advertising. Together, we dive into how to leverage organic content, build trust, and grow sales — all while staying true to your brand. If ad restrictions or algorithm shifts have hit your biz hard, this episode is packed with strategies you don’t want to miss.

How To Start an Ecommerce Business in 2025

Have you ever wondered how to start your own e-commerce business in 2025? Well, it’s time to take control of your future and build something that’s truly yours. In this episode, I break down the key steps to turning your product idea into a thriving online business, from ideation to branding and finally launching your own ecommerce site, all while ensuring you stand out in a crowded market.

"Should I Simplify My Products and Go All-In on Wholesale?" | Coaching Session

Are you feeling pulled in too many directions because your product line keeps growing? In this episode, I help Michelle answer a big question: Should she simplify her business, Sunshine & Saltwater, to focus her energy on what’s working -- wholesale? Tune in as I help guide Michelle in making smart decisions that will lead her business to real, manageable growth.

Can You REALLY Have a Million-Dollar Handmade Business?

Is it really possible to scale a handmade business to a million dollars? In this episode, I break down the mindset shifts, sales strategies, and pricing adjustments that can take your business to the next level—without burnout.