Welcome back Product Bosses! Today, I’m going to ruffle some feathers—in the best way possible. So many of you come to me saying, “Jacqueline, I just need more followers… more traffic… more visibility.” But what if the problem isn’t visibility at all? What if your biggest sales opportunity lies in fixing the parts of your business that aren’t converting?
GOING VIRAL DOESN’T EQUAL SALES – HERE’S WHAT ACTUALLY DOES
In this episode, I break down one of the most common traps I see product-based business owners fall into—believing more eyeballs will solve all their sales problems. The reality? If your product pages don’t convert, your bundles aren’t optimized, or your emails aren’t making sales, then no amount of traffic will save your bottom line. Even students of mine who have been on Shark Tank, The View, or gone viral—didn’t see results until their systems were ready. Visibility just magnifies what’s already working—or not.
That’s why I’m walking you through our three-part sales engine framework: Attract, Convert, and Multiply. We’ll start by asking the tough questions. Are people finding you in the first place? When they do, are they buying? And once they buy, are they coming back for more—or are you starting from scratch every time? You’ll hear real student stories that prove how doubling down on your conversion engine can dramatically increase your revenue—without ever posting a single reel.
So if you’ve ever launched a product that got great engagement but no sales… if you’ve ever had a viral moment and barely a bump in revenue… if you’re pouring your time into Instagram and still not hitting your goals… you don’t have a visibility problem. You have a sales engine problem. But the good news is: it’s totally fixable. Tune in, grab the free Fix What’s Not Working checklist in the show notes, and let’s start plugging those leaks together. You’ve got this, friend!
Resources:
If you’re ready to create a sales engine that works for your product, your life, and your revenue goals, then sign up for our next Sales Accelerator program. No overwhelm. No endless to-do lists. Just simple, strategic shifts that turn your existing efforts into a well-oiled machine.
Say hello to the Accelerate Your Sales podcast bundle. It’s my absolute best, totally-free playlist of episodes that will show you exactly how to stop being the best kept secret. Click here for your shortcut to more sales!
Join our mailing list for access to additional training and support to turn your business into the best it can be.
Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.
Want to make more money without new customers or new products? Grab my FREE Fix What’s Not Working Checklist and uncover simple tweaks to boost your revenue today. No overwhelm, no extra work—just quick fixes that help your business start paying you more.
Connect:
Website: theproductboss.com
Instagram: @theproductboss
Mentioned in this Episode:
Instacart
Discover more about how Instacart can work for you!
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Gloci
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