Welcome back product bosses! If your sales have been all over the place lately, you’re probably asking yourself what you’re missing. You’re putting in the work, your products are great, and yet your numbers still fluctuate like a game of chance. I get it—it’s frustrating, confusing, and honestly, exhausting. But here's the truth: inconsistent sales aren't a sign that you're not cut out for this. They're a signal that it's time to shift the way you're running your business.
THE SECRET TO CONSISTENT SALES ISN’T MORE EFFORT—IT’S A DIFFERENT APPROACH
In this episode, I’m pulling back the curtain on the one shift that can completely transform how you think about selling. We’re moving away from chasing one-off wins and toward building a system that brings in steady, dependable revenue. You’ll hear why so many product-based business owners fall into the “rollercoaster trap” of promotions, panic, and burnout—and how to step off that ride for good. I’ll guide you through the mental reframe you need to go from being reactive to being intentional, and from hoping for sales to actually planning for them.
If you’ve been stuck wondering what more you can do, this episode is your invitation to do things differently. I’m sharing examples of how real clients have stabilized their sales—not by adding more to their plate, but by tightening their focus and leaning into strategic growth. Whether you're in a launch lull, struggling with slow seasons, or just tired of the uncertainty, this episode will help you reset and reimagine what’s possible when your business is built for sustainability. Let’s shift the way you think about sales—because it’s time for your business to start working for you.
Resources:
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Connect:
Website: theproductboss.com
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Mentioned in this Episode:
Instacart
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Gloci
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