Here's Why Your Sales Are Inconsistent (and How to Start Fixing It Permanently)

Welcome back product bosses! If your business feels like you're stuck on a sales roller coaster—highs one month, crickets the next—you are absolutely not alone. I've coached hundreds of product-based business owners through this exact challenge, and the truth is, inconsistent sales aren’t about bad products or bad luck. Most often, it’s about knowing what to focus on, where to put your energy, and how to build a true sales engine that works for you.

STRUGGLING WITH INCONSISTENT SALES? LET'S FIX THAT.

In this episode, I’m pulling back the curtain on the five most common reasons your sales may not be where you want them to be—and more importantly, how to start shifting things today. From selling too many products (and confusing your customers in the process) to having a brand that doesn’t create that emotional “yes, I need this” feeling—there are key fixes that can help you simplify and strengthen your business. We also dig into the marketing mistakes that might be draining your time without delivering results, and why even the best products won't sell if your website isn't set up to convert browsers into buyers.

Most importantly, we talk about something I know so many of you struggle with—trying to do everything yourself. The overwhelm of solopreneur life is real, but the truth is, you don't need to hustle harder. You need systems, support, and sometimes just a fresh set of eyes on your business. Whether that’s a coach, a template that takes work off your plate, or a team member to help lift the load, you’re not meant to do this alone.

So if you're ready to stop guessing at what’s going wrong, and finally start building the consistent, reliable sales your product-based business deserves, this episode is here to guide you. Let’s tune up your business engine and get it running smoothly, so you can focus on growth—and enjoy the ride along the way.

Resources:

  • Head over to my Instagram, @theproductboss, and message me the word DREAM to grab my FREE checklist where I show you how to build your dream business so that you can live your dream life. Don’t forget, you must be following me on Instagram to receive my message so make sure you hit the follow button, if you haven’t already! 

  • Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.

Connect:

Mentioned in this Episode:

Instacart
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Gloci
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