Focus Fix Multiply: The Product Business Framework for Consistent Sales

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Welcome back, Product Bosses! Ever feel like you're doing all the things in your business… yet still not seeing the results you want? You’re not alone. One of the biggest reasons product-based business owners stay stuck is because they’re not focused on the right things. In this episode, I share the exact framework used inside The Product Boss community to help entrepreneurs identify what stage they’re in and what action they should take—so they can finally move forward with clarity and confidence.

WANT TO KNOW WHAT TO WORK ON IN YOUR BUSINESS? START HERE.

The “Focus, Fix, Multiply” method is a three-part system designed to meet you exactly where you are in your journey. If you’re in Focus, you’re figuring out your best sellers, ideal customer, and brand message. If you’re in Fix, you’re tightening up the backend—improving pricing, systems, and margins so the business becomes sustainable. And when you’re in Multiply? That’s when it’s time to scale what’s already working… without falling into the trap of doing more just for the sake of growth. I walk you through how to diagnose your stage with real examples of how my students have jumped from $300 months to $35K using this system.

So if you’ve been wondering why your business isn’t growing faster or what you should be doing to get to that next level, this episode is your roadmap. Whether you sell on Etsy, Shopify, Amazon, at markets, or wholesale, this strategy applies to you. Plus, I’m inviting you to join the my Best Seller Secrets Challenge, where you’ll get even more hands-on guidance and clarity on how to focus fast. Ready to stop guessing and start growing? Let’s go.

In This Episode, You’ll Learn:

00:00 How to identify whether you’re in Focus, Fix, or Multiply right now.

03:15 What to sell, who it’s for, and what you’re known for.

04:00 How the Best Seller Secrets Challenge helps you find your focus fast.

07:00 Why you can’t multiply on an unstable foundation.

10:15 A quick diagnostic to know if you need Focus.

11:30 How to tell if you’re in the Fix stage.

12:30 The signs you’re ready to multiply and scale what’s working.

14:15 How students jump from $300 to $35K months using this cycle.

19:30 What to work on if something is already selling.

21:00 How to join the Best Seller Secrets Challenge for guided support.

Resources:

  • Join the 5-day challenge to identify your best sellers and create a 30-day promo plan HERE

  • Ready to stop guessing and follow a proven system? Book your strategy call.

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