5 Tips for a Successful Pre-Launch

One question we hear product-based business owners asking ALL the time is "How do I have a successful pre-launch?" The key to a really successful launch is what you do beforehand. Today we're giving you 5 tips you can use right now to have a successful pre-launch so your customers are ready and waiting to buy!

Links mentioned:

The Wooly Thistle

Lil' Labels

Yearly Co.

The Product Boss Instagram

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Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!

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Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.

We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.

1. Just click here to review,

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Thank you so much! xo, Jacqueline and Minna

Female Founder: Leaning into Collaborations to Grow Your Brand with Linda Leary of FisheWear

This week we are delighted to welcome the founder of FisheWear, Linda Leary. Through her artistic visioning and collaborations, Linda creates functional and fashionable apparel and accessories for female fisherwomen. Today, she's sharing her advice for product bosses on how to connect with other business owners to collaborate with.

Support and follow Linda at:

FisheWear Website

FisheWear Instagram

FisheWear Facebook

FisheWear Pinterest

Links mentioned:

Orvis

Taylor Made Polish

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This episode was recorded LIVE on FB! Check it out here!

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Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!

--

Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.

We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.

1. Just click here to review,

2. Select “Ratings and Reviews” and “Write a Review”

3. Let us know what you love hearing on the podcast. Can't wait to hear from you.

Thank you so much! xo, Jacqueline and Minna

Position Your Business to Thrive in 2021

So many people have proven in the last year that with hard work, small businesses have the ability to thrive in even the most unforeseen circumstances. After spending the last year pivoting their businesses to survive, many product-based business owners are asking themselves "What now?". Get ready - in today's episode, we are talking about the 3 things you can do to position your business to continue to thrive in 2021.

Links mentioned: 

Bella Vida Candles

Cadorah

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Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!

--

Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.

We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.

1. Just click here to review,

2. Select “Ratings and Reviews” and “Write a Review”

3. Let us know what you love hearing on the podcast. Can't wait to hear from you.

Thank you so much! xo, Jacqueline and Minna

Female Founder: Getting Closer to Your Customer with Mahasin Phillips of Atmosphere Threesixty

Female Founder, Mahasin Phillips, is here this week to share the incredible story of how she has grown her business by getting closer to her customer. By putting intention and balanced energy into the creation process, Mahasin is able to create a unique essence of self-care. She's sharing how she has pivoted her business and found new ways to connect with her customers.

Connect and support Mahasin at:

Atmosphere Threesixty Website

Atmosphere Threesixty Instagram

Links mentioned:

Makerhoods

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This episode was recorded LIVE on FB! Check it out here!

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Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!

--

Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.

We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.

1. Just click here to review,

2. Select “Ratings and Reviews” and “Write a Review”

3. Let us know what you love hearing on the podcast. Can't wait to hear from you.

Thank you so much! xo, Jacqueline and Minna

The Warm Email Strategy to Grow Your Wholesale Business with Greg Waddell of Lodestone Candles

We are honored to introduce today's guest, Greg Waddell of Lodestone Candles. From having only one retailer in 2017 to now having SEVENTY-FIVE, Greg has seen enormous growth since starting his business! Today, he's sharing the warm email strategy he uses to help nurture his wholesale business.

Support and follow Greg at: 

Lodestone Candles Website

Lodestone Candles Instagram

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This episode was recorded LIVE on FB! Check it out here!

--

Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!

--

Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.

We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.

1. Just click here to review,

2. Select “Ratings and Reviews” and “Write a Review”

3. Let us know what you love hearing on the podcast. Can't wait to hear from you.

Thank you so much! xo, Jacqueline and Minna

Female Founder: Disrupting an Industry with Angela Richardson of PUR Home

This week we're shining the spotlight on Female Founder, Angela Richardson of PUR Home. Today, Angela is telling us she and her partner have disrupted the industry with their sustainable home cleaning products. In just three years, PUR Home has seen INCREDIBLE growth and we are so excited to share their story with you!

Connect and support Angela at:

PUR Home Website

PUR Home Instagram

PUR Home Facebook

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This episode was recorded LIVE on FB! Check it out here!

--

Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!

--

Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.

We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.

1. Just click here to review,

2. Select “Ratings and Reviews” and “Write a Review”

3. Let us know what you love hearing on the podcast. Can't wait to hear from you.

Thank you so much! xo, Jacqueline and Minna

The Top 5 Marketing Strategies to Use in Your Business Right Now

In this special episode, we are sharing the top 5 marketing strategies you should be using in your business in 2021. We are also sharing one of our favorite marketing strategies to use - video! Let's get creative as we experiment with creative marketing strategies that work for 2021.

Links mentioned:

Text Us! (Yes, it's really us!): +1 (917) 636-7609

Annika of Hey Mavens Instagram

The Materials Design Co.

YearCheer

Eco Chic Movement

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The doors to our signature course Multi-$tream Machine are OPEN!! This is where we teach product-based business owners, like you, how to 2x -4x your businesses in months, not years by increasing your visibility and sales across multiple platforms. Mark your calendars to check out www.multistreammachine.com. Don't miss it!

--

This episode was recorded LIVE on FB! Check it out here!

--

Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.

We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.

1. Just click here to review,

2. Select “Ratings and Reviews” and “Write a Review”

3. Let us know what you love hearing on the podcast. Can't wait to hear from you.

Thank you so much! xo, Jacqueline and Minna

Female Founder: Put on Your Big Girl Panties and Show Up Live Annika Benitz Chaloff of Hey Mavens!

We are SO excited to introduce this week's Female Founder, Annika Benitz Chaloff of Hey Mavens! She committed to showing up LIVE for her business and has seen incredible growth. Today, Annika is sharing how she was able to turn 2020 into a revolutionary year for her business. 

Support and follow Annika at:

Hey Mavens! Website

Hey Mavens! Instagram

Links Mentioned:

Susan Gordon Pottery

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The doors to our signature course Multi-$tream Machine are OPEN!! This is where we teach product-based business owners, like you, how to 2x -4x your businesses in months, not years by increasing your visibility and sales across multiple platforms. Mark your calendars to check out www.multistreammachine.com. Don't miss it!

--

This episode was recorded LIVE on FB! Check it out here!

--

Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.

We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.

1. Just click here to review,

2. Select “Ratings and Reviews” and “Write a Review”

3. Let us know what you love hearing on the podcast. Can't wait to hear from you.

Thank you so much! xo, Jacqueline and Minna